Sunday 17 May 2015

Dr. Dre Sues Counterfeit Companies in China for $135 billion

Judge using his gavel

Dr. Dre is coming after Chinese companies who sell fake beats products online. Chinese made products are everywhere and 99% of fake ones  come from china. According to the lawsuit that beats filed, a group of unnamed websites that is based in China are getting rich by selling cheap and counterfeit headphones bearing the letter “b” imprint which is similar to that of beats logo. The massive worldwide sales online of the fake beats headphones have generated over $135 billion in revenue, 135 times more of what beats by Dr. Dre’s make in a year. According to TMZ, Beats is suing to stop all sales of the forgeries and to take over all of the domain names used by the websites hawking the fakes.

At times I wonder if Chinese copycat manufacturers could really be apprehended. Judging from the past unsuccessful lawsuits of different companies, it seems like the Chinese fake industry is indestructible. Fake made in Chinese products have become a culture in china. They sell cheap alternative to the masses, a genuine headphone that originally cost $89.99 can only be bought at $3.99 for the fake ones.  Beats has to protect its trademark and interest. It is their intellectual property that is breached upon. I hope this time the Chinese counterfeit makers would learn their lesson.

As a consumer, the presence of fake products online is fine as long as you know what sets it apart from the original. But if you are looking for original products and was deceived thinking what you bought is genuine. Then it is a whole other issue, this is what happened to beats headphones.  A lot of consumers have been complaining at what they thought a genuine beats headphone. But eventually they will realize that they have been a victim of online deception.

How to Spot fake Beats Headphones

  • The price is too good to be true: That’s because it is. Genuine Beats products are made with high-quality materials and designed to deliver a one-of-a-kind listening experience.
  • The retailer offers low pricing if you buy more than one: Authorized Beats retailers will never double down on your purchase.
  • The shrink-wrap on the exterior is loose or unprofessional looking: If you get Beats products in unprofessional packaging, they’re fake.
  • No box, manual or warranty documentation: Auction sites offering products with no box, manual, or warranty documentation are counterfeit.
  • Suspicious Packaging: Cheap, faded, damaged packaging or labeling, strange markings or misspelled words are all sure signs of counterfeits.

(safe buying tips from beatsbydre.com)

 

Originally posted 2014-07-22 12:01:55. Republished by Blog Post Promoter



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